Turn your existing video content into a shoppable commerce channel. Drive qualified traffic directly to your store, grow reach without surrendering margin, and own every customer relationship — from your first sale to your thousandth.
Kastkart is a shopping app that helps you find and buy products through shoppable videos called Kasts. Tap any product in a Kast to land straight on the brand's site and checkout.
Your Nearby and Discover Feeds curate Kasts from indie designers, boutiques, and brands in your city and across the entire app — personalized for you based on what you tap and the products you like.
Kastkart turns your product videos into shoppable videos (Kasts). Shoppers tap products directly inside the video frame and go straight to your store to check out. Every tap drives traffic to your site — the sale, the margin, and the customer are all yours.
Create and manage your shoppable videos from the Seller Dashboard. Every Kast you publish appears in the Kastkart Shopper App where nearby shoppers and beyond discover your brand. Generate Public Links to share your Kasts anywhere online.
A Kast is a shoppable video — a tappable, trackable digital asset you create, own, and share. Every Kast is built from a product video you upload, with tappable tags on each product inside the frame.
Shoppers tap any product and land on that product's page on your site. Each Kast takes 1 Kast Credit to publish, then it's yours to share, embed, and distribute anywhere online.
Kasts are shoppable videos you create from your Seller Dashboard. Upload a product video and Kast AI auto-tags the products inside it. Refine any tag's positioning, then publish.
Your Kast lands instantly on the Nearby and Discover feeds in the Kastkart Shopper App. Every Kast also generates a Public Link you can share anywhere online — embed it on your site, link it in your social bios, send it in DMs or text messages, drop it in your email newsletter.
When a shopper watches your Kast, they tap any tagged product inside the video frame and land on that product's page on your site. Every Kast is a digital storefront that lives inside your content — yours to own, share, and scale.
First: inside the Kastkart Shopper App — every Kast you publish lands on the Nearby and Discover feeds where shoppers in your area and beyond discover your brand organically, no ad spend required.
Second: anywhere on the web — every Kast generates a Public Link you can share or embed anywhere (embed it on your site, link it in your social bios, send it in DMs or text messages, drop it in your email newsletter), and it plays in any browser.
You do. Every tap routes shoppers to your store to complete the purchase. We don't host the transaction, we don't own the customer email, we don't take a cut of the sale.
Kastkart drives visibility and traffic to your site through video — the actual shopping happens on your site, in your flow, under your brand.
$0. Kastkart is free to join during beta — no card or payment info required.
Sellers who join during Early Access get 15 Kast Credits, 90 days of Performance analytics & AI tools, and a permanent "Founding Merchant" Badge on their Shopper App profile. No minimums, no platform fee on sales, no hidden costs.
Early Access is our beta window — the period from now through our public launch on the App Store and Google Play. Sellers who join during Early Access get 15 Kast Credits, 90 days of Performance analytics & AI tools, and a permanent "Founding Merchant" Badge on their Shopper App profile.
Joining is free — no card or payment info required. You use the platform, we learn from your feedback, we build what works.
If you sell online and post product videos, you're a fit. Solo founders, small teams, indie designers, established operators — Kastkart works the same for all of us. No ad budget required, no SKU minimums, no follower thresholds.
No. Use the product videos and product pages you already have. Kastkart layers tappable tags onto your existing content and routes each tap to the destination you choose — no catalog rebuild, no new creative, nothing to redo.
Any platform. Kastkart works with any product page URL on your own custom site or anywhere you sell online — Shopify, WooCommerce, BigCommerce, Squarespace, Wix, eBay, Etsy, and more. During setup you paste each product's URL, and every tap routes shoppers straight there.
Six core categories are live in beta:
If your products fit any of these, you're ready to create Kasts and start selling. We'll expand the category list as Kastkart grows — if you have products that don't fit today's categories but you want early consideration, contact us.
Minutes — most Kasts take 5–10 minutes to publish. Upload your video, let Kast AI auto-tag your products, refine tag placement if needed, then publish and share the link. Fully self-serve from the moment you create your account.
No. Two channels drive traffic without ads.
First: shoppers using the Kastkart Shopper App discover your brand organically through the Nearby and Discover feeds. The Nearby Feed puts your Kasts in front of shoppers in your city driving local discovery and foot-traffic to physical locations. The Discover Feed extends your reach to shoppers nationwide based on what they're looking to buy — category reach that grows with the platform.
Second: Public Links of your Kasts work anywhere you already post — social bios, DMs, newsletters, your own site — turning your existing audience into direct shoppers.
Yes. Every Kast generates a Public Link you can share on any social platform, your site, newsletter, or anywhere a link plays. When a shopper taps it, they watch the Kast and tap products directly inside the video frame — then go straight to your store. Your social presence becomes a direct shopping surface without losing traffic to another platform.
Every Kast comes with analytics at $0 cost. All seller accounts start on our Starter tier, which gives you a 7-day analytics window on views, product taps, store visits, in-store intents, watch time, and conversion rate — plus a real-time activity feed and your top videos and products.
Early Access sellers get 90 days of Performance included on account creation — experience the full analytics and AI tools before deciding what to keep.
The short answer: TikTok Shop and Instagram Shop want to become the store. Kastkart makes your store shoppable from anywhere.
Those are marketplaces — they host the checkout, own the customer relationship, and take a cut of every sale. Your brand becomes inventory inside their storefront.
Kastkart is different. Every tap inside a Kast routes shoppers to your store to buy. We don't process the transaction, capture the customer email, or take a percentage of the sale. Your Kasts are yours to share anywhere — on the platforms you're already using, on your own site, in your own flows.
Yes — no lock-in, no penalties, no contract. You can stop using the platform at any point. The Kasts you've created stay yours. Any Public Links you've shared continue to work, or you can take them down whenever you want. Your customers and your data live on your store, under your control.
Kastkart is a shopping app built to help you discover products through shoppable videos called Kasts — tap any tagged product inside the video to go straight to the brand's site and buy.
Scroll Kasts in your Nearby Feed to explore items from local designers, boutiques, indie creators, and brands you'd miss on other apps. Browse Kasts across the entire app on your Discover Feed, personalized based on your taste — what you tap and the categories you like.
A Kast is a shoppable video on Kastkart. Tap any tagged product inside the video, then swipe up to go straight to the brand's site to buy.
Shop Kasts in your Nearby and Discover feeds inside the Kastkart Shopper App, or anywhere on the web where a brand shares their Kast link.
Tap any tagged product inside a Kast, then swipe up to go to that product's page on the brand's site. That's it. See it, tap it, buy it — straight from the brand, no middleman.
Always from the brand. Kastkart connects you to sellers through shoppable videos — your tap takes you straight to the seller's site, where you complete your purchase directly with them. The order, the shipping, and your customer relationship are always with the seller.
Yes. Kastkart is free for shoppers. No subscription, no fees, no paywall. You download the app, scroll the feed, tap products, and buy directly from brands.
Six core categories in beta:
Scroll your Nearby and Discover feeds to find brands across all six — local designers, boutiques, and indie creators you'd miss elsewhere. New categories open up as Kastkart grows.
Kastkart is currently in public beta on iOS and Android.
iOS: Download TestFlight on your iPhone, then open the Kastkart Shopper App beta invite. If TestFlight prompts you for a code, enter BcbFdXJK.
Android: Open the Kastkart beta tester invite in Google Play and tap "Become a tester."
The Kastkart Shopper App has a Nearby Feed that shows you shoppable videos from brands closest to you first, then expands beyond.
Scroll the feed to discover items from local designers, boutiques, indie creators, and brands you may not have found otherwise. Every tap on a product takes you to the brand's site to buy.
When you want to browse by taste instead of geography, the Discover Feed personalizes Kasts from across the entire app based on what you tap and the categories you like.
Yes. Three ways to save or quickly access brands and products you like:
Session Intents works by default as a guest — no account required. Create an account to save videos, subscribe to brands, and access more personalization options.
Yes. Your Nearby Feed refreshes to show brands around you wherever you go, and you can shop any brand on the platform anytime through the Discover Feed, search, or Tap AI (our personalized shopping assistant).
Every brand on Kastkart is their own business running their own store — you're never buying from an anonymous marketplace account. Sellers onboard through the Seller Dashboard, link their own product URLs, and route every tap to their own website where the purchase actually happens.
We actively monitor seller accounts and can revoke access if anything looks off. And if you ever see something that feels wrong, tap Flag Video on any Kast or report a brand from their profile — our team reviews every report.
You contact the seller directly. Purchases are made from the seller on their own site, so they handle shipping, returns, sizing, exchanges, and order questions.
You can reach sellers you've bought from through Kastkart using Contact Seller in the options menu on a brand's profile or any of their Kasts. Use Flag Video if you need to report an issue with a brand or video to our support team.
Here's what we collect and why.
As a guest: your location, so we can show you nearby brands. Basic activity (what you tap) to power features like Session Intents during your browse. No account required to use the app.
With an account: also your email, any profile info you add, preferences you opt into (like department categories for personalized recommendations), and the activity behind features like Saved Videos and Subscribed Brands.
We don't sell your data. When you tap through to a brand's site to buy, you're on their site under their privacy policy from that point. Full details in our privacy policy.
